LeasePlan Deutschland GmbH was the first fleet management company in Germany to set up a Customer Advisory Board to improve customer satisfaction at the end of 2011. The Customer Advisory Board makes an important contribution to LeasePlan’s development by communicating customer viewpoints, needs and requirements.
The Customer Advisory Board’s function is to advise the company on the development of key LeasePlan services. Its members represent the interests of LeasePlan’s fleet management customers. They forge a link between LeasePlan and its customers and are a source of suggestions, ideas and constructive criticism. The Customer Advisory Board informs LeasePlan about its customers’ experiences, and their experiences of the company’s image and service quality.
Through its work the Customer Advisory Board helps improve customer satisfaction and enhance LeasePlan’s public image. The Customer Advisory Board’s members are fleet management customer representatives. They are independent, honorary members who represent a cross-section of the companies that are LeasePlan’s customers. The Customer Advisory Board meets twice a year.