Opel’s rich history traces back to 1862 in the German town of Rüsselsheim am Main where Adam Opel starts building sewing machines. The company later expanded into bicycles and produced its first automobile in 1899. Today, reinvention and equality are firmly embedded in the company’s DNA. Opel believes innovation should be accessible to as many people as possible – not just a few. Opel’s diverse range has a vehicle to suit every taste and every budget. With plans to electrify its entire lineup by 2024, Opel will continue to drive the future for generations to come.