With a four-step strategy:
Advocate: We can't make a change all alone. We're working with governments, NGOs and the private sector to tackle energy, climate and air-quality issues.
Educate: We want widespread adoption of low-emission vehicles. So we're sharing information about the options, benefits and best practices. To make sure consumers and policy makers aware of the possibilities.
Facilitate: We're making it as easy as possible to consumers to go electric. Like offering competitive prices, full-service packages and home charging stations.
Lead: We want to lead by example. Like by promoting low-emission vehicles to our own employees. And partnering with companies that are introducing sustainable transport initiatives.